The wedding industry has never been more electric—and more demanding. You're coordinating vendors, responding to leads at all hours, and maybe even formatting last-minute pricing PDFs while your inbox throws a tantrum. The reality? You're not just a wedding pro. You're a business owner juggling creativity, logistics, marketing, finances, and the occasional Instagram Reel if you actually have the time.

At Sonia Smith Creative, we see you. We are you. As a female-founded and operated Virtual Assistant firm with a HoneyBook Pro at the helm, we support wedding professionals and small businesses like you who are ready to optimize, elevate, and move with intention. If you haven’t taken a good look at HoneyBook yet, this is your nudge to stop hot-gluing your backend together with outdated tools—and finally build a business backend that works for you, not against you.

Let’s Talk About the Way You’ve Always Done It

You might still be:

Copying and pasting proposal emails
Manually sending contracts and invoices
Juggling multiple platforms to manage client communication, incoming leads, payments, and project timelines
Piecing together client experiences from Canva, Gmail, and your gut

And yes, those systems got you here. But they won’t get you to the next level, and that's where SSC can help.

HoneyBook’s latest update wasn’t just a platform facelift. It’s a full-blown renovation—complete with automation upgrades, customizable client experiences, and tools that wedding professionals can (and should) be using daily. Let’s unpack what’s new, what matters, and how it can finally bring calm to your chaos.

What’s New in HoneyBook (and Why It Matters to You)

1. Smart Files These aren’t just documents. They’re interactive, customizable workflows where clients can review, sign, and pay—all in one seamless experience. No more sending three separate emails for a contract, invoice, and welcome guide.

Use it if you’re:

A planner onboarding a new full-service couple
A florist sending a proposal for multiple event setups
A photographer bundling contracts and payment for engagement + wedding day

2. Enhanced Automations Gone are the days of basic follow-up triggers. You can now create complex workflows based on client behavior—think follow-ups if someone doesn’t open a file, or automatic updates if a payment is completed. This is 'thinking one step ahead' taken to the next level, and HoneyBook is your backstage pass to a business that runs smoother than ever.

Use it if you’re:

A caterer chasing down tasting confirmations
A busy creative who needs leads nurtured while you’re working a 12-hour wedding day

3. Timeline View & Project Pipeline HoneyBook’s updated project pipeline lets you view, at a glance, where every client stands—from inquiry to final payment—so you never miss a step. With drag-and-drop functionality, customizable phases, and automated stage transitions, it’s like having a CRM, task manager, and visual tracker all in one. This feature helps you prioritize tasks, stay organized, and confidently juggle multiple clients without letting anything fall through the cracks.

Use it if you’re:

Managing a high volume of events
Struggling to keep track of which clients received which files, follow-ups, or reminders (no shame—we’ve all played the guessing game)

How To Make HoneyBook Work For You

Here’s where we come in. At Sonia Smith Creative, we don’t just use HoneyBook—we harness it. Our virtual assistants are trained strategists who know the platform inside and out, and with our founder Sonia officially certified as a HoneyBook Pro, you’re getting expert-backed, results-driven system design that works seamlessly behind the scenes—while you stay front and center, focused on the work you love and the business you’re building.

For Wedding Planners:

Your business runs on details, timelines, and more timelines. Let us:

Set up Smart Files that feel like a full-service experience from first inquiry to final invoice
Build automated workflows that confirm meetings, collect questionnaires, and keep clients moving
Create a dashboard that actually makes you feel in control

For Florists:

You need more time with your hands in flowers—not in your inbox. We help you:

Build floral proposal Smart Files with mood boards, inspiration images, and package options
Automate booking processes and payment reminders
Track supply orders and event-specific notes within HoneyBook so nothing gets lost in email threads

For Photographers:

Your brand is visual—your systems should be, too.

Bundle your inquiry response, pricing guide, contract, and payment into one beautiful file
Automate gallery delivery follow-ups and testimonial requests
Use project status views to know exactly where each client is in the pipeline (and who’s ghosting you)
Use platforms like Pixieset or CloudSpot to deliver galleries once HoneyBook automations have handled the rest—from contracts to payments to client follow-ups

For Caterers:

You can plate a seven-course meal blindfolded, but HoneyBook makes the logistics easier to digest.

Centralize proposals, tastings, contracts, and payments
Track dietary restrictions and client preferences
Build automations that remind clients about final headcounts, timelines, outstanding forms, and, of course, an opportunity to leave a review
Use HoneyBook’s integrated booking management tools to streamline client scheduling, confirmations, and calendar syncing
Maintain seamless coordination using tools like Goodshuffle Pro or Dubsado complimentary to HoneyBook for even the most complex inventory or rental needs

You Don’t Need to Know It All. You Just Need a Team Who Does.

Change isn’t easy, and it's hard to keep up with technology that evolves every day (honestly who has the time for that). You’ve built something that works—but HoneyBook’s summer revamp isn’t just a minor tune-up. It’s the upgrade your backend has been waiting for. It’s the streamlined, professional upgrade your brilliant business has been waiting for.

And here’s the kicker: You don’t have to learn it all. At SSC, we help small businesses and wedding professionals migrate their systems, upgrade their workflows, and create Smart Files that don’t just look good—they convert.

Whether you’re brand new to HoneyBook or knee-deep in outdated automations, we’re here to:

Audit your existing setup
Build custom files and workflows
Train your team on how to actually use it

Your Old Systems Are Out of Office (And You Should Be Too)

We're kicking off the start of summer and you deserve a client experience that’s smooth, on-brand, and effortless (for you and them). And honestly? Your inbox deserves a break.

If you’re ready to tackle HoneyBook solo, we’re cheering you on every step of the way. But if you’re craving expert support to do it right the first time, we’re right here—ready to help you make the switch from "doing it all manually" to doing it intentionally, and eventually effortlessly.

HoneyBook isn’t just software. It’s the toolkit your business has been waiting for.

Ready to stop duct-taping your systems together?

Contact Us

Let’s talk.

Contact Sonia Smith Creative today or browse our Full List of Services to see how our team of VAs can help you unlock the power of HoneyBook—without the overwhelm.

Full List of services